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Tracy Behr
Hi I'm Tracy Behr and for the last 3 years I have been the Director of Global Brand Strategy at Young Hollywood LLC.
Tracy Behr is Director of Global Brand Strategy at Young Hollywood LLC. Young Hollywood is an innovative digital media brand and one of the largest producers & distributors of professional celebrity video content. Targeting the next-generation of pop culture enthusiasts, Young Hollywood takes a fresh, cutting-edge approach to the worlds of Music, TV, Film, Sports, Fashion and Lifestyle - featuring exclusive celebrity interviews, coverage of tent pole events, unparalleled access where no other cameras are allowed, and the hottest trends and talent about to break. Tracy Behr has positioned Young Hollywood as a trusted and respected as the only gossip-free outlet with a unique voice and positive spin, allowing celebrities of all ages to genuinely open up in a safe environment. In addition to its flagship site, YoungHollywood.com, content is distributed and licensed to several media partners. Young Hollywood content has received over 2 billion views and growing via its distribution network of outlets. YH licenses the Young Hollywood trademark internationally for a range of consumer products and services, and works closely with many of the Fortune 500 brands in the advertising world. Young Hollywood serves as a one-stop-shop marketing vehicle for brands, offering custom content integrations, product seeding, experiential marketing and viral campaigns. Young Hollywood partnered with a high-profile prestigious hotel destination to create its first-ever permanent broadcast studio/VIP lounge. Its innovative “hotel production studio” concept allowed YH to become the first and only media outlet to ever be officially housed on the premises 24/7, hosting regularly scheduled celebrity interviews. YH has had thousands of celebrity guests through the studio since its 2010 launch. YH also partnered with YouTube as one of the 100 Original Premium Channels, relaunching the Young Hollywood Network (YHN) in January 2012.